Brand Essentials
Living through is a podcast that my friend Beckie has started. It is for partners who have been betrayed and who are living through as they recover and heal and reconnect. Beckie helps others heal their hearts through walking them towards connection and true belonging. She's a Licensed Clinical Social Worker and has been an experiential therapist/coach since 2007.
The objective was to design a logo that encapsulates the essence of healing, recovery, and renewal, reflecting the company’s mission to support individuals and couples navigating the aftermath of betrayal. The logo needed to convey a sense of hope, resilience, and the potential for positive change.
For this logo I opted for a design that combined elements representing individuality and togetherness, ensuring it was not too complex or abstract. The rectangle represents adaptability
as it is adapting to each of the words. “Living Through” goes through
the rectangle and represents the
your clients going “through”
their own journey. Paths are continuous and long lasting.
The continuous nature of the rectangle
represents the path that your clients
are taking I also used a color scheme that was both soothing and uplifting to instill a sense of hope and positivity.
Have questions? Lets jump on a call where I can answer them.